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    Dresses, knitwear, coats and everyday essentials — elegant British womenswear for every season.

    677 products
    -50% OFF
    Women's Teddy Bear Playsuit – Vivy London
    Women's Teddy Bear Playsuit – Vivy London
    Women's Teddy Bear Playsuit | Fluffy Plush Hooded Lounge Romper with Bear Ears, 3 Colours
    £59.95 £119.95 Save £60.00
    -50% OFF
    Women's Floral Cami Pyjama Set – Vivy London
    Women's Floral Cami Pyjama Set – Vivy London
    Women's Floral Cami Pyjama Set | Lace Strap Cami & Scalloped Shorts Lounge Set, 2 Colours
    £30.95 £61.95 Save £31.00
    -50% OFF
    Women's Heart Print Pyjama Set – Vivy London
    Women's Heart Print Pyjama Set – Vivy London
    Women's Heart Print Pyjama Set | Sleeveless Crop Top & High Waist Shorts, 3 Colours
    £29.95 £59.95 Save £30.00
    -50% OFF
    Women's Tiger Print Lace Playsuit – Vivy London
    Women's Tiger Print Lace Playsuit – Vivy London
    Women's Tiger Print Lace Playsuit | Scoop Neck Spaghetti Strap Lounge Romper, 2 Colours
    £47.95 £95.95 Save £48.00
    -50% OFF
    Women's Ribbed Knit Lounge Set – Vivy London
    Women's Ribbed Knit Lounge Set – Vivy London
    Women's Ribbed Knit Lounge Set | Cropped Cami & Wide Leg Trousers Pyjama Set, 2 Colours
    £55.95 £111.95 Save £56.00
    -50% OFF
    Women's Floral Button Front Playsuit – Vivy London
    Women's Floral Button Front Playsuit – Vivy London
    Women's Floral Button Front Playsuit | Deep V Neck Long Sleeve Lounge Romper, 2 Colours
    £34.95 £69.95 Save £35.00
    -50% OFF
    Women's Breakfast Print Pyjama Set – Vivy London
    Women's Breakfast Print Pyjama Set – Vivy London
    Women's Breakfast Print Pyjama Set | Notch Collar Button Shirt & Wide Leg Trousers, 2 Colours
    £67.95 £135.95 Save £68.00
    -50% OFF
    Women's Leopard Print Nightdress – Vivy London
    Women's Leopard Print Nightdress – Vivy London
    Women's Leopard Print Nightdress | Deep V Neck Lace Trim Short Slip with Side Panels
    £27.95 £55.95 Save £28.00
    -50% OFF
    Women's Classic Pyjama Set – Vivy London
    Women's Classic Pyjama Set – Vivy London
    Women's Classic Pyjama Set | Notch Collar Button Shirt & Straight Leg Trousers, Pink
    £72.95 £145.95 Save £73.00
    -50% OFF
    Women's Leopard Print Fleece Jacket – Vivy London
    Women's Leopard Print Fleece Jacket – Vivy London
    Women's Leopard Print Fleece Jacket | Plush Zip-Up Lounge Jacket with Stand Collar, 2 Colours
    £36.95 £73.95 Save £37.00
    -46% OFF
    Women's Fair Isle Fleece Dressing Gown – Vivy London
    Women's Fair Isle Fleece Dressing Gown – Vivy London
    Women's Fair Isle Fleece Dressing Gown | Hooded Zip-Up Long Plush Housecoat, 6 Patterns
    £54.95 £101.95 Save £47.00
    -50% OFF
    Women's Slip On Work Shoes — Orthopedic Knit Sneakers for Standing
    Black
    £54.95 £109.95 Save £55.00
    -50% OFF
    Women's Chunky Cable Knit Jumper – Vivy London
    Women's Chunky Cable Knit Jumper – Vivy London
    Women's Chunky Cable Knit Jumper | Oversized Roll Neck Jumper with Ribbed Trims, 10 Colours
    £63.95 £127.95 Save £64.00
    -50% OFF
    Women's Cashmere Knitted Tank – Vivy London
    Women's Cashmere Knitted Tank – Vivy London
    Women's Cashmere Knitted Tank | Wrap Front V Neck Sleeveless Jumper with Pearl Button, 4 Colours
    £67.95 £135.95 Save £68.00
    -50% OFF
    Women's Shimmer Knit Jumper – Vivy London
    Women's Shimmer Knit Jumper – Vivy London
    Women's Shimmer Knit Jumper | Draped Cowl Neck Sparkle Jumper, Relaxed Fit, 6 Colours
    £40.95 £81.95 Save £41.00
    -50% OFF
    Women's Floral Jumper – Vivy London
    Women's Floral Jumper – Vivy London
    Women's Floral Jumper | Botanical Print Roll Neck Knitted Jumper, Relaxed Fit, UK 8–22
    £37.95 £75.95 Save £38.00
    -50% OFF
    Women's Velvet Top – Vivy London
    Women's Velvet Top – Vivy London
    Women's Velvet Top | Draped Cowl Neck Long Sleeve Velvet-Feel Top, 6 Colours
    £37.95 £75.95 Save £38.00
    -50% OFF
    Women's Aztec Print Hoodie – Vivy London
    Women's Aztec Print Hoodie – Vivy London
    Women's Aztec Print Hoodie | Half Zip Geometric Hooded Sweatshirt with Pocket, UK 8–22
    £40.95 £81.95 Save £41.00
    -50% OFF
    Women's Striped Cardigan – Vivy London
    Women's Striped Cardigan – Vivy London
    Women's Striped Cardigan | Collared Button Front Knit Cardigan, Relaxed Fit, UK 8–20
    £40.95 £81.95 Save £41.00
    -50% OFF
    Women's Knitted Twinset – Vivy London
    Women's Knitted Twinset – Vivy London
    Women's Knitted Twinset | Sleeveless Roll Neck Top & Button Cardigan Two Piece Set, 8 Colours
    £55.95 £111.95 Save £56.00
    -50% OFF
    Women's Wool Blend Coat – Vivy London
    Women's Wool Blend Coat – Vivy London
    Women's Wool Blend Coat | Fit and Flare Button Front Coat with Collar & Pockets, UK 8–20
    £49.95 £99.95 Save £50.00
    -50% OFF
    Women's Borg Fleece Jacket – Vivy London
    Women's Borg Fleece Jacket – Vivy London
    Women's Borg Fleece Jacket | Full Zip Stand Collar Fleece with Patch Pockets, 9 Colours, UK 8–22
    £48.95 £97.95 Save £49.00
    -50% OFF
    Women's Suede Look Blazer – Vivy London
    Women's Suede Look Blazer – Vivy London
    Women's Suede Look Blazer | Fitted Two Button Notched Lapel Jacket with Pockets, 9 Colours
    £63.95 £127.95 Save £64.00
    -50% OFF
    Women's Quilted Gilet – Vivy London
    Women's Quilted Gilet – Vivy London
    Women's Quilted Gilet | Lightweight High Neck Zip Up Padded Body Warmer, 13 Colours
    £67.95 £135.95 Save £68.00
    -50% OFF
    Women's Floral Quilted Jacket – Vivy London
    Women's Floral Quilted Jacket | Wildflower Print Diamond Quilted Stand Collar Jacket, UK 8–18
    £52.95 £105.95 Save £53.00
    -50% OFF
    Women's Check Fleece Shacket – Vivy London
    Women's Check Fleece Shacket – Vivy London
    Women's Check Fleece Shacket | Oversized Borg Button Front Shirt Jacket with Pockets, 6 Colours
    £44.95 £89.95 Save £45.00
    -50% OFF
    Women's Christmas Cat Jumper – Vivy London
    Women's Christmas Cat Jumper | Fluffy Santa Hat Cat & Snowflake Crew Neck Jumper, UK 8–22
    £44.95 £89.95 Save £45.00
    -50% OFF
    Women's Herringbone Jacket – Vivy London
    Women's Herringbone Jacket – Vivy London
    Women's Herringbone Jacket | Relaxed Funnel Neck Button Front Grey Jacket, UK 6–18
    £82.95 £165.95 Save £83.00
    -50% OFF
    Women's Knit Trucker Jacket – Vivy London
    Women's Knit Trucker Jacket – Vivy London
    Women's Knit Trucker Jacket | Oversized Ribbed Knit Jacket with Denim Collar & Trim, 7 Colours
    £59.95 £119.95 Save £60.00
    -50% OFF
    Women's Zip-Up Fleece Lounge Dress | Thick Textured Housecoat with Pockets, 3 Colours, UK 8–16
    £54.95 £109.95 Save £55.00
    -50% OFF
    Women's Wool Wide Leg Trousers | 100% Wool Knitted Drawstring Palazzo Trousers, 10 Colours, UK 8–18
    £99.95 £199.95 Save £100.00
    -50% OFF
    Women's 100% Cashmere Jumper | Thick Mock Neck Cable Knit Cashmere Jumper, 4 Colours, UK 8–22
    £94.95 £189.95 Save £95.00
    -25% OFF
    Women's Over the Knee Socks 3 Pack | Thick Fleece Lined Thermal Thigh High Socks, One Size, 10 Colours
    £29.95 £39.95 Save £10.00
    -50% OFF
    Men's Wool Jacket | 100% Wool Zip-Up Short Coat with Turn-Down Collar, 3 Colours, S–3XL
    £149.95 £299.95 Save £150.00
    -50% OFF
    Women's Knitted Peaked Hat | Fleece Lined Soft Knit Winter Hat with Small Brim, 7 Colours
    £34.95 £69.95 Save £35.00
    -50% OFF
    Women's Faux Fur Hat and Scarf Set | Fluffy Snow Leopard Print Bucket Hat & Scarf, One Size
    £34.95 £69.95 Save £35.00
    -50% OFF
    Women's Woven Hobo Bag – Vivy London
    Women's Woven Hobo Bag – Vivy London
    Women's Woven Hobo Bag | Slouchy Woven Leather-Look Shoulder Bag, 6 Colours
    £62.95 £125.95 Save £63.00
    -50% OFF
    Women's Shoulder Bag – Vivy London
    Women's Shoulder Bag – Vivy London
    Women's Shoulder Bag | Textured Zip Top Handbag with Detachable Crossbody Strap, 4 Colours
    £94.95 £189.95 Save £95.00
    -50% OFF
    Women's Crossbody Bag – Vivy London
    Women's Crossbody Bag – Vivy London
    Women's Crossbody Bag | Structured Leather-Look Bag with Adjustable Strap, Black or Brown
    £41.95 £83.95 Save £42.00
    -55% OFF
    Women's Fleece Balaclava Hood – Vivy London
    Women's Fleece Balaclava Hood – Vivy London
    Women's Fleece Balaclava Hood | Sherpa-Style Hooded Scarf with Drawstring, 5 Colours
    £44.95 £100.00 Save £55.05

    Excellent

    Based on 14,632 reviews
    Trustpilot

    This dress made me feel 10 years younger

    I wore this to my daughter's wedding and received so many compliments. The fabric is luxurious and the fit is perfect for my figure.

    Verified Buyer: Patricia H. — Edinburgh

    Finally, elegant clothes for grown women

    So refreshing to find a brand that understands style doesn't stop at 40. The cut is flattering and the quality is outstanding.

    Verified Buyer: Margaret L. — Bath

    The quality is simply outstanding

    I've bought three dresses now and every single one has been beautifully made.

    Verified Buyer: Caroline B. — York

    Wore it to a garden party — perfect

    Got stopped three times and asked where my dress was from. Elegant, comfortable and held its shape all day.

    Verified Buyer: Susan T. — Guildford

    Feels as good as it looks

    The fabric is so soft against the skin. I wore it for a full day out and felt comfortable and stylish the entire time.

    Verified Buyer: Diane W. — Chester

    My go-to for special occasions

    I always turn to Vivy London when I need something special. Never been disappointed.

    Verified Buyer: Rosemary C. — Bristol

    Flattering on a size 14 figure

    I was nervous ordering online but the fit is incredible. It skims in all the right places.

    Verified Buyer: Janet F. — Leeds

    Arrived quickly and beautifully packaged

    The dress arrived within two days, wrapped beautifully. It felt like a real treat.

    Verified Buyer: Alison P. — Cambridge

    Sophisticated without being stuffy

    Exactly what I was looking for — grown-up, elegant, but still modern.

    Verified Buyer: Helen R. — Oxford

    I'm 58 and I feel fabulous

    Age is just a number and this dress proves it. I feel confident, stylish and completely myself.

    Verified Buyer: Vivienne K. — Winchester

    True to size and beautifully cut

    Ordered my usual size and it fit perfectly first time. The cut moves beautifully when you walk.

    Verified Buyer: Frances N. — Harrogate

    Worth every penny

    I hesitated at the price but this dress is worth every single penny. Far superior to anything on the high street.

    Verified Buyer: Judith A. — Cheltenham

    Stunning for a black tie event

    I wore this to a charity gala and felt like the most elegant woman in the room.

    Verified Buyer: Elizabeth M. — Surrey

    Comfortable enough to wear all day

    I wore this from morning through to dinner and never once felt uncomfortable.

    Verified Buyer: Barbara S. — Norwich

    My daughter wants one too!

    My daughter saw me in this dress and immediately asked where it was from. Best compliment I could ask for.

    Verified Buyer: Pauline G. — Salisbury

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    -30% OFF
    Women's Faux Fur Coat | Belted Longline Winter Coat, UK 8-16
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